Since the beginning of 2017. I have been enrolled in the Tribe12 Fellowship, a four month leadership program focusing on entrepreneurship, self discovery, philanthropy, and emotional intelligence. Through the curriculum, I have been faced with the big question of what are my core values, how does giving back play a part in my business (and life), and what does community mean to me? On April 26, we will be gathering at the National Museum of American Jewish History in Philadelphia for our official "Launch Night," a chance to share a one minute pitch with a large audience to spread the word about my venture and what I am in need of right now. This past Tuesday night, we had a chance to practice our pitches to a smaller, more intimate audience, with a short feedback session after each pitch.
Despite the fact that my mind went completely blank at one point during my pitch, the audience was very receptive to my delivery, and gave me some great feedback on how to improve it even further. Though creative in many ways, writing is not my strongest suit, so it took me many hours and a handful of revisions to write!
What I have now is a (somewhat) concise "elevator pitch" of this company, MASscarves, that I have been building with my own sweat, tears, hands and creativity
for the last 4 winter seasons! I thought this would be a nice place to share what I've written. Feel free to leave feedback, and please reach out if you are interested in coming to Launch Night on April 26.
So, without further ado... here goes!
Did you know that the US alone sends 21 billion pounds of textile waste to landfills each year? And the numbers are growing. The fashion industry is the second biggest polluter in the world, next to big oil. The situation is desperate, and I’m here to tell you how we can all help to make a change.
My name is Samantha Hyman and I am an artist, designer, and performer, graduate of the Rhode Island School of Design and the creator of MASscarves. I come to fashion not from the traditional industry route, but from a background of experimentation, environmentalism and self-expression. Over the last 4 winter seasons, prototyping and sales, my original scarf design evolved into my best selling hooded scarves. Aside from being stylish, they have a message. Each MAS scarf is made from some of those 21 billions pounds of textile waste, specifically remnants that the fashion industry has thrown away.
As consumers, you hold enormous power, and every purchase of MASscarves is a vote for a more local, loving and environmental way of expressing yourself and staying warm. MASscarves is growing, and right now, I am looking for a reliable provider of remnant fabrics. Once secured, I will be looking to hiring seamstresses, preferably from an underserved or immigrant community. Of course, hiring employees costs money, so I am also looking for capital investments in the company.
MAS means MORE in Spanish. MASscarves uses clothing to bring more care, more quality, and more awareness to the world of fashion. If you care, and want to do MAS, come over to my booth and let’s talk!